Attitude Inc., retailer of men’s premium streetwear apparel, is excited to announce the launch of the new winter collection from Dickies. Featuring tough clothing and hard wearing jackets and coats, this collection of wardrobe staples is Dickies through and through – stylish, understated, and built to last.
Established in 2011, Attitude Inc. is an independently owned and run premium online retailer of men’s streetwear brands based in the sunny South East of England. With nearly 20 years of experience within the UK streetwear and skateboarding industry, Attitude Inc. is proud to stock brands with great heritage such as Nike SB, Stussy, Carhartt, Levi’s and Adidas, plus exclusive releases from new, up-and-coming designers.
Designing legendary workwear since 1922, Dickies® began in the small town of Bryan, Texas and from these modest beginnings, has transformed into one of the largest workwear manufacturers in the world. Dickies® is currently sold in all 50 states and throughout the world in countries such as South Africa, Australia, Russia, Chile, Japan, Iceland, Canada, Europe and Mexico.
Although best known for workwear, Dickies began to establish itself as a fashion brand in the early 1990’s, thanks largely to growing recognition from the US skateboarding community. The clean style and hardwearing durability of Dickies apparel, aided by comparatively modest price tags, made Dickies an attractive proposition for young skateboarders wanting clothing that looked as good is it performed. To this day, Dickes is a brand synonymous with skateboarding and street culture.
One of the standouts from the new Dickies collection is the Curtis parka. This stylish parka jacket has been designed to fend off the elements, with ribbed cuffs, a diamond stitched quilted thermal lining and a water and wind repellent coated exterior. The Curtis parka comes in a wide range of colourways, each with a detachable faux fur lining inside the hood.
Alvin Singfield, Buyer and Manager at Attitude Inc. said: “Dickies is a timeless brand – it knows how to strike the perfect balance between producing garments that are high quality and stylish. By drawing on its workwear roots, the durability of Dickies clothing is outstanding, and it delivers on-point style season after season. The Dickies Curtis parkas have been best sellers for us every winter, and we look forward to stocking the SS16 collection in a few weeks time”.
Check out the new Dickies winter collection at www.attitudeinc.co.uk