mega888{"id":34006,"date":"2019-02-25T09:00:55","date_gmt":"2019-02-25T09:00:55","guid":{"rendered":"https:\/\/www.sloanmagazine.com\/?p=34006"},"modified":"2019-03-16T21:03:51","modified_gmt":"2019-03-16T21:03:51","slug":"joe-wicks","status":"publish","type":"post","link":"https:\/\/www.sloanmagazine.com\/joe-wicks\/","title":{"rendered":"Joe Wicks is on a mission to\u00a0inspire one new person every day to exercise and cook a healthy meal"},"content":{"rendered":"
In the 18th<\/sup> issue of SLOAN! Magazine, celebrity life coach Sloan Sheridan-Williams chats with Joe Wicks – aka The Body Coach – to talk about healthy eating, cooking with Gousto, his challenges and successes on his journey so far and what motivates him to continue his mission to\u00a0inspire one new person every day to exercise and cook a healthy meal. Read the full interview below.<\/em><\/p>\n
<\/p>\n
Many people blame their busy lifestyles as the reason they don\u2019t eat healthily. What are your five top tips to get someone back in the kitchen cooking fresh food and not rely on ready meals?<\/strong><\/p>\n
1. Prep like a boss! Plan your meals out for the week before food shopping and prep everything in advance. Batch cooking things like chilli, bolognese or curry is going to really set you up for success.<\/p>\n
2. Cook together with your friends, family or kids making meals a social event.<\/p>\n
3. Follow influential people on social media, read food blogs and get ideas from cookbooks. If you cook the same things over and over again, I recommend you get some inspiration so you can try new stuff.<\/p>\n
4. If you\u2019re not sure what to cook or you don\u2019t want to go food shopping then getting a recipe box like Gousto delivered to your door is great.<\/p>\n
5. Just get in the kitchen and have a go!<\/p>\n
<\/p>\n
How can recipe boxes like Gousto help people and how did you get into using them yourself?<\/strong><\/p>\n
A friend of mine was doing it and he said you have to give it a try as it\u2019s made my life easier as I\u2019m getting 3-4 recipes a week delivered. So I thought I will give it a go. My brother, me and a few other friends joined up and we got a WhatsApp group going called The Gousto Gang where you know what you are going to order and you sit down and compare meals and talk about it. Gousto takes that step away of deciding what you are going to get when you go out shopping and end up putting the same thing in your basket every day. It\u2019s about variety but also it gets you trying new things. The best part is that there is no food waste, you use every ingredient that comes in the box so that\u2019s a real positive. It\u2019s so convenient – the box lands on your doorstep, you pop it in the fridge and you are away. There is no going back for me now – it\u2019s really fixed a problem in my life.<\/p>\n
<\/p>\n
You must have lots of offers coming through all the time from different companies. What was it specifically about Gousto that made you want to work with them as a brand spokesman?<\/strong><\/p>\n
I listened to a podcast where the CEO Timo was being interviewed about the company and their vision and I just fell in love with him. I thought what a nice guy! He has such a long term vision. He really does want people to cook healthy food and our missions are so aligned so I said to him if l had my dream company it wouldn\u2019t be setting up a restaurant, it wouldn\u2019t be ready meals in a supermarket, it would be Gusto because I really do believe in this as a solution. People are so busy with excuses all the time but with Gousto you can\u2019t get away from it. It comes to your door, it\u2019s only healthy food and it\u2019s the variety as well. I have created four recipes a week for Gousto and I\u2019m also an investor in the company so I believe in it as long term partnership, I\u2019m not just doing a quick little digital marketing campaign, I\u2019m really invested in the idea, the growth the company and I do preach about it because I\u2019m so passionate about it. All my friends and family are on it. I bloody love it, I really do!<\/p>\n
<\/p>\n
What first got you into healthy eating and exercise and when was the moment that you decided you had to follow your journey and become \u201cThe Body Coach\u201d?<\/strong><\/p>\n
I never had a great diet when I was a kid. My mum didn\u2019t cook a lot and we relied on sandwiches, junk food and fizzy drinks. It was only when I hit university and studied Sport Science that I got into nutrition and I started putting good food into my body. I thought \u201cWow this is really the answer to your fitness\u201d because I trained all the time and it didn\u2019t make much difference to my fitness then I had a six week transformation where I only put good food in my body and really thought about what I was eating. I looked and felt really good at the end of it so that was a good wake up call for me because I realised the power of good food. When you eat crap food, you\u2019re run down, lethargic, bloated and knackered which is normal for so many people but you really don\u2019t have to live that life because when you eat healthy food you are so much more productive, you wake up in a better mood, you train harder and sleep better. There are so many benefits especially from a mindset and productivity point of view. I achieve so much more when I\u2019m eating well. I have loved exercise all my life but I have loved healthy food since I was like 25.<\/p>\n